LAS VEGAS, September 11, 2026 — Game Theory Optimal today launches three new sites in its Gaming Review network: NY Gaming Review for New York, UK Gaming Review for the United Kingdom, and Sweeps Gaming Review, the network’s first site dedicated to sweepstakes gaming.

The launch takes the Gaming Review network to eight sites and, for the first time, beyond North America.

NY Gaming Review covers the largest regulated sports betting market in the United States. New York launched online sports betting in January 2022 and today licenses nine mobile sportsbooks. The site reviews every licensed operator, follows the state’s daily fantasy and lottery markets, and tracks the annual push in Albany to legalise online casino games and online poker, which remain illegal in the state.

UK Gaming Review is the network’s first site outside North America. The United Kingdom is the most established regulated online gambling market in the world. Every operator reviewed on the site holds a licence from the UK Gambling Commission. Coverage includes online casinos, sports betting, online poker, bingo and lottery.

Sweeps Gaming Review is the network’s first site that does not follow a single jurisdiction. Sweepstakes casinos, poker rooms and sportsbooks let people play with virtual coins and redeem prizes for cash, and they are open in most US states where real money online gambling is not. The site explains how the model works, which operators are legitimate and well run, and where the rules are changing state by state.

“New York is the biggest betting market in the country, the UK is the most mature in the world, and sweepstakes is the fastest-moving part of US gaming right now,” said Michael Gentile, co-founder of Game Theory Optimal. “Each needs its own site, written for the people who actually live under those rules.”

All three sites launch with daily news, operator reviews and player guides, and share the network’s standards: reviews written from real accounts, licensed operators only, and clear information on responsible gambling.

The Gaming Review network now comprises US Gaming Review, Canada Gaming Review, NJ Gaming Review, PA Gaming Review, MI Gaming Review, NY Gaming Review, UK Gaming Review and Sweeps Gaming Review, with the Gaming Review Network index site.

About Game Theory Optimal

Game Theory Optimal owns and operates pokerfuse, the leading independent news site for online poker, and Poker Industry PRO, the business intelligence platform for the online poker industry, together with a network of consumer sites for regulated online gaming and responsible gambling. The company was founded by Michael Gentile and Nick Jones, who launched pokerfuse in 2011. Media enquiries: contact@gametheoryoptimal.com.